What is Omrido?
Omrido Group's diverse sub-brands, including Omrido Talent, Omrido Household, Omrido Executives, Omrido Outsourcing, Omrido Business, and Omrido Jobs, are all geared towards helping individuals and businesses achieve their unique goals. Whether it's finding the perfect talent, simplifying daily life, empowering executives, optimizing operations, offering strategic insights, or connecting job seekers with opportunities, our commitment to excellence and customer satisfaction drives us.
Industry
Global workforce solutions company
Services
Brand Design & Development, Brand Positioning, Brand Strategy & Marketing Strategy
Challenge
Clarify the brand’s positioning and establish the design according to users they serve.
Problem
We sat down with Omrido team, to craft the brand’s strategy. Over a four-day facilitated session, We surfaced the challenges the organization faced. In the process, they prioritized the needs and goals of the business and its customers. This became the foundation for the branding and marketing plans.
Understanding the Users
At Omrido Group, we believe that every client is unique, and we are dedicated to providing tailored solutions that meet their individual needs. Our diverse range of sub-brands offers high-quality services that enhance the lives of our clients and help them achieve their goals, whether they are looking to hire new staff, outsource business functions, or connect with top-tier professionals.
Defining the brand
Through a series of exercises in the strategy session, we were able to extract and refine the key pillars of the brand. This defined the brand’s personality: how it should look, sound, and act.
Credibility
Trustworthiness
Professional
Inclusive
Developing the brand
Vresolv developed an entire identity system to make sure every customer touch-point reflected the brand. The branding included updating the logo, introducing a new color palette, a new typeface, and user oriented design elements. This created a more cohesive experience and atmosphere for both the physical event and its digital extensions.
Brand Collaterals
Styleguide
Web Design
Promotional Social Media Design
Illustrations and Backgrounds
Results
Vresolv helped Omrido focus their brand and marketing strategy. This led to establishing the brand identity, and brought Omrido’s vision into the market. With a cohesive Identity